1 2 3 15

How Dippin’​ Dots Turned a Frosty Crisis Around

Sometimes you can get bad press on Social Media.  But there is an art to turning it around to help your brand.  Here is a great story about Dippin’ Dots (an ice cream, sort of, made in Kentucky) that reacted very intelligently to tweets  from Sean Spicer, White House Press Secretary.

Short version, Sean Spicer has been tweeting negative things on twitter since 2010 when they didn’t have his favourite flavour (vanilla).  He’s made comments like “Ice cream of the Past: Dippin’ Dots Files for Bankruptcy”. 

Apparently Dippin’ Dots is alive and still making those dots.  So with his name all over the news now, linked with the new president, those tweets started resurfacing and the company decided to have a little fun.    They wrote an open letter to Sean Spicer on their website and various social media outlets. 

You can read their letter here. 

This is truly how to turn an enemy into a friend and get a whole lot of great publicity for your company.

I don’t wish the White House Press Secretary to ever have a grudge against your company, but there is often a way to get around it.

Source: How Dippin’​ Dots Turned a Frosty Crisis with Press Secretary Sean Spicer into Social Media Gold | Shama Hyder | Pulse | LinkedIn

Wide Impact: Highly Effective Gmail Phishing Technique Being Exploited

Do you use Gmail? A lot of people do. There is a phishing scam that is going around and it is fooling people who should know better, it’s that sophisticated. The usual advice to never click on links from people that look strange applies, but if you want to see right now if your account is signed in elsewhere, look to the bottom right hand side of your gmail page and look for details. Click on it to open another window.

It shows who is signed in. Remember that if you have it on your phone, you may have sign in from more than one location. However, if you don’t you can disconnect them immediately and change your password. Read this article on how it works and all that is compromised. It’s always best practice to change your passwords every few months, and never have your bank passwords the same as your email passwords.

The link below is the full article from Wordfence, a plugin that I use on all my WordPress sites to secure my client’s websites.

A new phishing technique that affects GMail and other services and how to protect yourself.

Source: Wide Impact: Highly Effective Gmail Phishing Technique Being Exploited

Everyone Hates Your Email Marketing. Everyone


Everyone has this problem, clearing out the crap from our email.  Some of which we did subscribe to and now regret, or the stuff we don’t remember subscribing to.  James talks about how hard some companies make it to unsubscribe and then add insult to injury by bothering you more when you finally do find the unsubscribe option.

Bottom line, make sure you always have something to say to your clients when you send out an email.  Don’t bombard them with lots of emails, and if they want to unsubscribe let them do it easily by making it easy to find the button and let them go.

Good article.

Source: Everyone Hates Your Email Marketing. Everyone. | James Ellis | Pulse | LinkedIn

Here’s what happens when your joke gets stolen and goes viral without you

Although this artist isn’t upset, it shows that you shouldn’t steal or take credit for other’s art and that what you put out on the internet is easily stolen by others.

Hallie Bateman tweeted about her latest design project nearly two years ago — but the image spawned memes and now knock-offs are sold around the web.

Source: Here’s what happens when your joke gets stolen and goes viral without you

Forget New Year’s Resolutions, ask five questions instead.

Forget New Year’s resolutions, New Year’s questions are a healthier alternative
Source: Five questions to ask yourself as you ring in the new year


If less than 10 per cent of us keep New Year’s resolutions, why make them in the first place?

As with most things in life, the motivation underlying making resolutions is key. All too often we spout off a long list of all the things we wish we were “better” at. These often include changing our exercise and/or eating habits, losing/gaining weight, and quitting/reducing a habit that we believe is unhealthy, such as nicotine, caffeine or alcohol consumption. We are extremely motivated by how others will see us, view us and ultimately judge us. At least, in the short-term.

Here’s the thing: trying to live up to someone, or everyone, else’s expectation of who you should be is rarely, if ever, enough to motivate you to make long-term meaningful changes in your life. What if there’s an alternative to mindlessly reeling off the same list of to-dos that we’ve recited every year for the past decade? We can take a chance to pause and ask ourselves some questions, which might inspire us to live closer in line with who we truly want to be, rather than who we think we should be.

  1. What was one sweet moment for you in 2015? As best you can, connect to what this moment was like through your five senses. What did you see, hear, smell, taste and feel in that sweet moment? This moment doesn’t need to be extraordinary. This moment may be something as simple as receiving a text message from someone you love or seeing a friend for coffee. In my experience, these sweet moments rarely cost a lot in terms of financial resources yet often give us so much. This sweet moment will most likely indicate what is worth investing more time in 2016.
  2. What is that one thing on your “bucket list” would you love to do in 2016? We often treat life like it is an infinite resource that will always be available to us. How many times have you put important life goals on the long finger? Often, we don’t actually end up doing these activities that we know would give us a sense of joy and fulfilment. What difference would it make to you if you engaged in this one activity on your bucket list? If, after mindful consideration, this still feels like something you want to do, see what small changes you can make to fulfil this dream.
  3. What have been the biggest drains on you in 2015? We all have drains on our energy. These can be people, relationships or activities that take more away from our life than they give back. Turn off the autopilot to ask yourself if these drains are worth your investment of time, energy and other resources. Most of us will find that some drains on our energy are not worth pursuing. Particularly, if we notice that our own tank is running on empty. It may be time to make some changes.
  4. What would you love to see yourself doing more of in a video of your life one year from now? When we make resolutions or goals we frequently focus on things like I want to be happier, calmer, slimmer or healthier. Yet, these goals are pretty abstract. It is hugely beneficial to make your goals more tangible by focusing on what you would see yourself doing differently in your life a year from now. This gives us something clear and concrete to aim for and engage in.
  5. What blocks and barriers are likely to come up for you? Most, if not all, of the people reading this now will know what it’s like to try and fail. It’s important to acknowledge the thoughts that we get hooked by such as “what’s the point?” and “that’s well and good for others but I won’t be able for it”.

It can be incredibly useful to put the phrase “I’m having the thought” before your self-limiting thought. For example, saying out loud or in your head “I’m having the ‘what’s the point?’ thought” and then reconnecting to what the point is for you. Feeling unwanted emotions when we go outside of our comfort zone is inevitable.

Aisling Curtin is a counselling psychologist.

Tested: Should You Unplug Chargers When You’re Not Using Them?

How much energy do your smartphone, laptop, and tablet chargers really use? Should you unplug them when you aren’t using them to save power and money? We measured exactly how much power a variety of common chargers use, and how much keeping them plugged in will cost your each year…
Source: Tested: Should You Unplug Chargers When You’re Not Using Them?

Sharing a published MailChimp Newsletter

Sometimes you may want to get more readers to a newsletter by publishing a past one to your Facebook page, website etc.  Here is a fairly easy way to accomplish this with MailChimp.

For those of you that use Mailchimp for your newsletters, you can easily share that newsletter here on Facebook by doing the following:

  • Go to your list of campaigns that have been sent.
  • Click on the campaign.
  • There are tabs at the top, click on details
  • in the next window click on Campaign Archive. This gives you a preview of the full campaign (If you personalize it, it will say Dear First Name)
  • Click on Share and you can share it directly to FB, Twitter and you can get a shortened URL to paste into those places too.

Easy Peasy!

reverse image search – Google Search

Did you know you can do reverse searches for an image?

image search

If you have an image that you found and want to know where it came from, you go to google, click on the images tab. Then you will see a little camera icon on the right side before the search icon. upload the image you want to know about and you’ll get a listing of all the places (or the one place) that the image lives. You could use this to find who’s been using images you have the ownership of, or to find a website explaining something or even find out where you can buy a copy of it if you’d like to use it for your website! Cool huh?


Windows 10 is Out Today: Should You Upgrade?

Windows 10 is finally out — kind of. Microsoft initially promised that everyone could take advantage of the free upgrade offer on July 29, but you may have to wait a while before Microsoft offers the upgrade to your PC.

Sources such as How to Geek say, hold off and see.  It’s best to get the kinks out of a new Operating System before you plunge in.  I have to agree.  If you want to read what they say, please click the link below.

Source: Windows 10 is Out Today: Should You Upgrade?

1 2 3 15
  • LinkedIn
  • Facebook
  • Twitter